Horse Boot Dealer News and Tips

There are only 51 days left for your chance to win one of the following great prizes:

Prizes

1st Place - 7 Night Mexican Riviera Cruise
2nd Place - iPod Touch
3rd Place - EasyCare embroidered Cloudveil Jacket
4th Place - iPod Nano
5th Place - iPod Shuffle

If you are a current domestic EasyCare dealer and you have not trained with 3point5 you are missing out.  Although the training will be available all year, these prizes are only available until April 30, 2010.  See below for contest rules and the current leader board.

The top five performers through April 30th, 2010 win! You must complete all training modules to compete. Only your first six attempts at each Edu-Game count toward your best score.

Contest runs 01/13/2010 through 04/30/2010.

Only 6 Edu-Game attempts are allowed for each module. Additional attempts will not be counted towards the contest entry.

The following training modules must be completed to qualify for the contest:

• Fit & Construction
• Hoof Boots
• Our Momentum
• Our Story

Below is a list of the current top 25.



If you have questions on how you can get involved please contact EasyCare at 800-447-8836 of email us at CSR_email@easycareinc.com

Professor Robert Bowker recently returned to Australia to lecture again for the Australian College of Equine Podiotherapy and to also offer a two day seminar for professional trimmers and vets. 

Professor Bowker is a researcher and anatomy teacher based at Michigan State University and runs the Equine Hoof Laboratory there.  His ground breaking research into the hoof right down to cellular level, is helping trimmers understand the importance of anatomy based trimming strategies and 33 new Aussie students eagerly lapped up his information.

One student trimmer recently broke her leg in a riding accident, but in a wheelchair and armed with crutches, she flew in from Tasmania so as not to miss any of  Dr. Bowker’s lectures.

The Australian College of Equine Podiotherapy are excited to have Professor Bowker as one of our lecturers and thank him for his endless enthusiasm and wonderful advice.  We look forward to his return for the next course starting in October 2010.

 

Chris Ware

Course Co-ordinator

www.equinepodiotherapy.com.au

Check out the article below... EasyCare Dealer in Australia makes sure their clients get their boots!

Employee of the Year!

 

Easycare Down Under is based in a rural town in NSW Australia. This is not normally a problem as much of our business is Internet based sales and we have an efficient postal service here so boots can be dispatched daily.

We have recently had three years of severe drought and nature in its wisdom thought that it would supply us with three years worth of rain in one go and throw in a lot more for good measure.;

Normally it’s a short daily drive to the post and no problems. But the floods changed that.

Once the causeways that provide us access washed away they left watery & very rocky crossings not suitable for a normal car. Sandi Hale who does our office & sales was minding the store whilst we were away and was trapped alone on the property for three days.

But never under estimate the power of a determined woman!

We have wonderful neighbors on the other side of the causeway, Paul & Lucy Phelan who offered to help her get her load of easy care boots to the post.; Problem being she had to get across the broken causeways first. So when the water subsided a little she loaded up the farm quad bike and headed out.;

All went well for a couple of days with smooth crossings, and then on the last day Sandi hit a rock and the bike bounced her parcels off the carrier tray and sent them downstream.;

Sandi not one to let a mere flood stop her deliveries jumped into the water and retrieved the parcels!

I don’t know many employees who would do the same and we want to say a huge thanks to Sandi for her dedication above and beyond, and to our neighbors who helped her out.;

Her motto is definitely “the boots must get through”!

Mike Ware

Easycare Down Under

www.easycaredownunder.com.au

Sandi waits for a break in the weather and heads out into the floods with her precious cargo.

EasyCare partnered up with our new UK distributor Trelawne Equine for the 2010 Beta International,  for what turned out to be yet another great show.  Beta is the biggest and most prestigious equine show in UK with over 5000 buyers from all over the world.  The three day show was busy from start to finish, a lot of new dealer inquires and product questions.  Within the past 3 years I have personally seen quite a shift in the number of natural horse products and a much greater acceptance of the barefoot hoof. 


Lucy from Trelawne keeps busy with another inquiry about EasyCare boots


EasyCare is so lucky to have a partner like Trelawne Equine, who brings unmatched passion and knowledge of EasyCare products and the barefoot hoof to the UK market!  If you are in the UK and have any questions about picking up EasyCare products or need any technical assistance with existing products drop Lucy a line 0844 257 8585 or an email at sales@trelawneequine.co.uk .


Day two at Beta in Birmingham, UK

As natural hoof care continues to grow and more horse owners want to learn about barefoot trimming and alternative hoof care.  It is important to make sure all of your employees are up to date with the latest and greatest EasyCare has to offer.  Here is a short video that goes through the steps of getting signed up on 3point5 and onto our training page.  Not only will your employees become hoof boot experts, they will also have a chance to win some really great prizes.  Best of all when 80% of your staff is trained EasyCare will give your store a discount on future purchases.  Follow the instructions in the video below, register and log on for more details.

EasyCare 3point5 training video

The HiTie was a great selling product for many years and now it has returned home.  Joining an already strong lineup of equine products ranging from our full line of EasyCare hoof boots to the ever popular Hoof Jack! 

No horse trailer should be without a HiTie... you cannot put a price on your horses safety, comfort or your piece of mind.  Now, the HiTie is available to our dealer network!  EasyCare is making getting the HiTie to your customers even easier by waiving the drop ship fee!  So make sure to add what is sure to be a top seller to your EasyCare line of products. 

As natural horse care and the barefoot hoof movement continue to grow.  EasyCare knows how important it is to keep our retailers up to speed on all of our Hoof Care products.  So in 2010 we are investing in a special training module from 3point5.  Trained retailers are empowered to give the best advise and guidance on which EasyCare boots are right for you and your horse.  We at EasyCare pride ourselves in being the most ground breaking company in alternative hoof care.  Now we are making sure you, our retailers, have all the tools you need to be Hoof boot experts.  So keep you eyes open for the new training to go live very shortly.

EasyCare will be at the 2010 WESA show which starts tomorrow and runs through Tuesday January 19th.  Come by and chat with us about natural hoof care, EasyCare boots, hoof pads, barefoot trimming, Hi Tie or any other EasyCare products.  We are in booth EB 901 stop by and say hello.  The Easyboot Glove will get a little face-lift in 2010, make sure to come see how we improved the most exciting new product in alternative hoof care market.

2010 is upon us and EasyCare has a really exciting new training module that is about to launch.  Not only will this help you and your staff stay up to date on all EasyCare protective horse boots, but it will also help increase your sales.  As consumers become more aware of natural horse products and natural horse care it is imperative that as a dealer you know what your customer needs.  EasyCare products are hands down the best and most ridden horse boots in the world!  We want to give our dealers the tools needed to provided the best information and options for the barefoot horse.  Keep your eyes open as the module is about to go live, we will provide all details need for you to get started.

Happy New Year to everyone, we hope you all had a fantastic and restful Christmas!    Even with all the doom and gloom of the last year, the Easycare range of hoof boots still experienced massive growth in the UK and worldwide. With new products, product improvements and increase in some size ranges all eagerly anticipated, 2010 looks set to be another ground breaking year!    The Easyboot glove is now available in the larger sizes 3.5 and 4, the glove is one of the biggest selling hoof boots so certainly one no dealer should be without! If you want to keep stockholding to a minimum, keep a fitkit handy to help your customers size their horses easily and order as you need the boots themselves.   The Easycare comfort pads are now available from UK stock in 3 densities, and make a great add on sale. For everyday riding, a 6mm or 12mm medium density pad is ideal, but for horses that are sore or lame try a 12mm soft to give them extra relief. Horses or ponies with low heels or short hooves often benefit from a 6mm or 12mm hard density pad to lift the foot up in the boot and give a far closer fit when fastened.   Accounts If you have not got an account with us already, please email or phone for an account form. For UK accounts, we are pleased to now be able to offer either a 2.5% discount for payment with order (debit card or Bacs) or a 30 day account (subject to approval). There is no minimum order if you already stock the boots, and we aim to dispatch orders placed before 12pm the same day where possible.   January 2010 Pricelist is now in force, and I'm pleased to say there are only a few small price rises- we have worked hard to keep rises to a minimum to ensure good continuity. All orders placed from the 1st January will be at the new prices, if you need a new price list, please email of ask to have one included with your next order.

As every New Year approaches many people make a resolution about something that want to change in the upcoming year.  Change is hard and often we settle back into our day to day routine. 

Making the jump from iron shoes to the barefoot hoof is a big change and will take time and effort.  However, EasyCare boots will make a huge difference in your horses hoof health.  One thing I have noticed about all the changes I have made in my life is the best results are often the ones that require more work and time.  Big changes are never easy, if they were, chances are we would not appreciate the results.  So as 2010 rolls around, take the leap and try protective horse boots and natural hoof trimming... I am sure the results will be huge and your horses will show a soundness that you did not think was possible.

Did you forget to get someone a gift, or maybe some gifts?  Well I know I did.  As the holiday season continues to rush by, remember it is never too late.  I am sure you have a friend or two who has some horse hoof problems... keep in mind EasyCare hoof boots make perfect gifts!   Sometimes people need a little push towards natural hoof care, the barefoot hoof and natural hoof trimming.  So as the New Year approaches why not give that natural horse products skeptic some EasyCare boots?  We know the results will speak from themselves. 

Happy Holidays.

EasyCare had an amazing year in 2009, but what really gets us going is we know 2010 is going to be better.  Unfortunately, horse hoof problems are not going away.  The good news is natural hoof trimming and revolutionary natural horse care products are being introduced at a much faster rate than previous years.  The more natural/holistic approach to hoof care is really catching steam and the main reasons are RESULTS.  Without results we would not be seeing this kind of growth. EasyCare boots have been tested and proven in every type of weather and over every terrain imaginable.  If your clients have horse hoof problems EasyCare has your solution.  Make sure you catch the wave in 2010.

EasyCare products are always evolving and being updated... we don't make cheap horse boots.  Our protective horse boots are the best in the world and we take pride in making sure the material used is the best available.  This being said, our consumers are very educated on natural hoof care and barefoot trimming.  Our consumers know if the images and text your have posted for EasyCare boots is up to date.  Make sure you take the time to review  your website and or catalog for the latest and greatest images.  Here are a couple links that contain all of our latest information and images...

New Boots

Existing Line

EasyCare often has customers ask why we make so many different hoof boots.  Well, the barefoot hoof is much like the human foot.  It comes in many different shapes and sizes.  If a one size/shape boot would be effective that is all we would need.  However, because of different barefoot trimming techniques and ideas on natural horse care the barefoot horse has many different hoof boot needs.  So, as an EasyCare dealer make sure you have all the EasyCare boots your customers need.

2009 has been and amazing year for EasyCare and barefoot trimming.  Natural horse care is gaining momentum, so many horse owners are looking at holistic options for their horse hoof problems.  The Barefoot hoof along with EasyCare hoof boots are the perfect combination of nature and man.  2010 is going to be another ground breaking year for natural horse products and EasyCare.

Be on the look out for your 2010 Dealer packet, which will be sent in early January...

EasyCare is not only on the cutting edge of the natural hoof care movement, we are also continually adding useful information to our website that will help YOU sell our products.  Check out the following links and make sure you are up to date on everything Easycare is doing.

1. Video Clips that give instructions and education on fitting/repair of our horse boots.
2. Informative articles about keeping a barefoot horse in EasyCare boots and other articles on natural hoof trimming.
3. Our Blog is constantly updated with the latest information and tips from barefoot trimming to hoof pads.
4. New product images and information  EasyCare is always developing new hoof boots or making improvements to our existing line, make sure you have the latest information and pictures available for you customers.
5. Dealer Search our website receives thousands of new hits everyday from all over the world, make sure end-users searching EasyCare products can find you!

Have you ever had a flat tire?  I have, probably way too often.  I ride bikes, quite often, so it is not uncommon to have a flat every few rides.  What does this have to do with hoof care?  Great question. Have you ever been on a ride and noticed your horse was not moving right?  Horse owners have been using Easyboots since 1970, and thousands use them only as a spare.  These people don't want to get stranded out on the trail.  For years we have had a saying at EasyCare "Get an Easyboot or get a sense of humor!".   I think you can figure out what this means.  Although we are entrenched in the natural hoof care movement and would love to see every horse in hoof boots.  We realize there are thousands of shod horses out there, none should be without a spare Easyboot on the trail.

2009 has been an amazing year for EasyCare. 4 new hoof boots were released... the Easyboot Glove, Easyboot Edge, Easyboot RX and the Easyboot Glue-On are really helping revolutionize natural hoof care.  While we have always had loyal customers who are concerned with the health of their animals.  We are really starting to see large numbers of first time booters who are more interested in natural hoof care and the barefoot hoof. Exciting times lay ahead for EasyCare and our customer base.  As always we will continue to listen, learn and develop new and revolutionary products for our four legged friends.