Fat Boy? Phattie? Glide? Wuv? Wide Gloves?

What would you name the proposed new wide version of the Easyboot Glove? EasyCare needs your help to choose a name for the new boot design, set to launch by Summer 2011.

Here’s how to submit your entry: post a comment to this blog post below (or click here to see the page if you subscribe to a daily RSS feed and can’t see the comment platform) and tell us what your proposed name would be.

We will accept comments via this method until midnight PDT on Tuesday, November 30, 2010 and announce the winner on Tuesday, December 14, 2010. A naming committee made up of EasyCare staff members will choose the winning name. The winner will be involved in the testing process of the new molds by using prototype boot models. And the winner will also receive a free iPod Nano!

So get busy and start posting comments via the Disqus comment platform. Remember: no private emails or comments on Facebook will count towards the contest. In the case of name suggestion duplications, only the person who first submitted that name to the comment platform shall be considered by EasyCare as the person who made the name proposal.

Keep up the bootlegging!

Kevin Myers


Director of Marketing

I am responsible for the marketing and branding of the EasyCare product line. I believe there is a great deal to be gained from the strategy of using booted protection for horses, no matter what the job you have for your horse.